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Aumni - Content Marketing Manager - Associate

260312-South Florida Region Admin
Full-time
On-site
New York, United States
$95,000 - $140,000 USD yearly
Description

Aumni, a J.P. Morgan company, has a content marketing opportunity where you can make a meaningful impact on both your career and the entire venture capital industry, pushing the limits of what’s possible.


Job summary:


As a Content Marketing Manager in Aumni’s Marketing department, you will create compelling content that resonates with our target audience, establish thought leadership, and drive engagement in the venture capital ecosystem.


Job responsibilities:



  • Produce high-quality written and visual content including ideation, drafting, editing, and distribution across various platforms.

  • Support the development and execution of the content marketing strategy and collaborate with cross-functional teams to identify content needs across channels.

  • Stay abreast of industry trends, market dynamics, and competitor activities to position the company as a leader while supporting the creation of insightful and data-driven reports, articles, newsletters, and educational content.

  • Monitor and improve search engine rankings for target keywords to increase organic visibility and traffic that converts. 

  • Measure website traffic and user engagement metrics to assess the impact of content on audience interest and conversion

  • Measure the impact of content on the sales funnel, including content usage by sales teams and its influence on closing deals.

  • Help evaluate the effectiveness of paid promotional campaigns in amplifying content reach and generating targeted leads.

  • Work closely with the sales, product, and customer success teams to understand customer needs and align content initiatives with overall business objectives.

  • Collaborate with external partners, influencers, and industry experts to enhance content reach and credibility.


Required qualifications, capabilities, and skills:



  • Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field.

  • 3 years in B2B SaaS content marketing.

  • Strong understanding of SEO best practices and content funnel performance analytics.

  • Exceptional writing and editing skills with the ability to simplify complex topics for a diverse audience.

  • Experience with content management systems, marketing automation, and analytics tools.

  • Creative mindset with a strategic approach to content development.

  • Strong project management and organizational skills.


Preferred qualifications, capabilities, and skills:



  • Prefer experience in the venture capital industry.