Responsible for the delivery of brand tactics that contribute to the achievement of marketing and commercial strategies. Develop monthly/quarterly performance reports and forecast updates for the CVI US contact lens portfolio; point person for fit set management and monthly allocations, liaising with sales and commercial operations key stakeholders; lead for executing marketing programs and initiatives; strategic projects as assigned. This entails working closely with all members of the US brand and customer marketing teams, the field sales and corporate accounts organizations, marketing communications, commercial operations, salesforce development, professional affairs and other cross-functional team members.
Brand management:
Reporting:
Forecasting:
Programs and Promotions management:
Marketing assets:
Cross-functional team management:
Other:
Knowledge, Skills and Abilities:
• Strong written and verbal communication skills; ability to work with all levels within the organization
• Strong influencing skills – able to work across the commercial organization to achieve goals
• Can distill complex items into senior level updates
• Must be proactive, self-motivated with a can-do attitude
• High level of ownership, accountability, and initiative
• Excellent communication and interpersonal skills – verbal, written and presentation
• Ability to multi-task and establish priorities
• Proficient with office software including Microsoft Office and Outlook and other applications
• Highly skilled in data analysis and visualization (Excel and others), experience with Salesforce.com a plus
Work Environment:
• Normal Office Environment
• Sedentary to light physical effort necessary to perform the job
• Prolonged sitting and using a computer
• Travel will be required as part of this job – up to 20% of time
Experience:
• 5-8 years related experience in product or brand management, preferably in the health care industry. Related technical background preferred.
Education:
• Bachelor’s degree in Business, Marketing; MBA/Master’s a plus
Affirmative Action/Equal Opportunity Employer. Minority/Female/Disability/Veteran
For U.S. locations that require disclosure of compensation, the starting base pay for this role is between $33.65 and $43.75 per hour and may include cost of living adjustments. The actual base pay includes many factors and is subject to change and modification in the future. This position may also be eligible for other types of compensation and benefits.
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