Company
Cox EnterprisesJob Family Group
Job Profile
Management Level
Flexible Work Option
Travel %
Work Shift
Compensation
Compensation includes a base salary of $161,700.00 - $269,500.00. The salary rate may vary within the anticipated range based on factors such as the ultimate location of the position and the selected candidate's experience. In addition to the salary range identified herein, this role is also eligible for an annual incentive/commission target of $100,000.00.Job Description
The Atlanta Journal-Constitution (AJC) is evolving into a modern media powerhouse, launching innovative products across various verticals including sports, politics, business, food/dining, black culture, and more. As the Substance and Soul of the South, the AJC is committed to delivering impactful stories and engaging content to Atlanta, the South, and beyond. CoxNext, a full-scale digital marketing agency, offers comprehensive digital solutions including SEO, OTT, Programmatic, Mobile, DOOH, and custom research.
The AJC is seeking a Multimedia Sales Manager with an entrepreneurial mindset to help strategically expand digital, branded content, events, and not yet envisioned opportunities that have ROI for clients and revenue growth for the AJC.
What You’ll Do:
The primary responsibilities of the Multimedia Sales Manager will be to lead a team of sales professionals to exceed departmental revenue goals. The Multimedia Sales Manager will work collaboratively with the entire sales organization; as well as with other departments such as product, programming and marketing. The Manager will lead the team to sell the AJC’s digital offerings, events and programming that support the strategic vision and goals of the organization. In addition, 3rd party digital offerings from the AJCs agency, CoxNext. The role is tasked with making sure all sales executives reporting to them sell strategic and integrated advertising and marketing plans that return the best ROI for the customer. This leader will be accountable for its team to grow the existing business portfolio and create new business revenue. This position is responsible for providing sales programming, infield training, expertise in product and audience positioning and creating a best-in-class culture.
Additional Job Duties Include:
Supervise/Coach/Mentor Multimedia Sales Teams
Manage a team of multimedia account executives in specific competency & product areas (digital premiums, branded content, native, newsletters, podcasts, events, content partnerships, SEM & social media, and reach extension) to maximum revenue and YOY growth.
Manage account executives to specific and measurable key performance indicators (KPIs) to generate maximum performance and drive new business.
Spend a minimum of 40% of time in the field on client sales appointments.
Coach, train, motivate and develop sales staff on growing revenue streams and introducing new products. Coach team to audience based/client based integrated sales and marketing plans.
Hold account executives accountable to prospecting new business and growing existing revenue.
Maintain key relationships with our direct and agency customers as well as any regional or national clients.
Conduct weekly 1:1s to discuss pending, roadblocks, brainstorming, strategy execution, prioritization, etc.
Manage account executives to strategize for revenue growth and key clients.
Conduct quarterly and annual performance meetings based on the specific and measurable KPIs chosen to generate maximum revenue and growth.
Establish cadence of reporting, sales huddles, initiative rollouts, etc. in collaboration with the sales management team.
Overall Department Strategy & Revenue Driver/ Innovation
Ensure growth in key department performance areas – core products that serve our strategy around AJC Digital, DawgNation, Access Atlanta, Politics, Food/Dining, UATL, Events and new products.
Work collaboratively with advertising management & other multimedia sales managers to drive & grow new revenue.
Work collaboratively across departments (programming, product, marketing) to maximize revenue opportunities and create new opportunities.
Work with B2B marketing to create sales collateral to be distributed amongst the sales teams.
Ensure successful sales adoption and execution of unique programs & initiatives.
Grow revenue from existing accounts by incorporating new sites, products, programs, or platforms.
Develop relationships with other sales managers from around the country to stay abreast of emerging digital and print trends and bring new ideas to Atlanta to grow revenue.
Reporting/Metrics/Forecasting
Generate accurate weekly department revenue forecast by analyzing performance of account executives and key trends by business segment
Weekly & monthly sales reporting as needed.
Setting monthly total & digital goals by account executive, ensuring year over year growth
What’s in It for You?
Here’s a sneak peek of the benefits you could experience as a Cox employee:
A competitive salary and top-notch bonus/incentive plans.
A pro-sales culture that honors what salespeople (like you!) contribute to our success.
Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
Comprehensive healthcare benefits, with multiple options for individuals and families.
Generous 401(k) retirement plans with company match.
Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
Professional development and continuing education opportunities.
Access to financial wellness/planning resources.
Who You Are:
Minimum Qualifications
Bachelor’s degree in a related discipline and 6 years of experience in a related field. The right candidate could also have a different combination, such as a master's degree and 4 years of experience; a Ph.D. and 1 year of experience in a related field; or 10 years of experience in a related field
5+ years of experience in sales management, preferably in media or digital sales.
Safe drivers needed; valid driver’s license required.
Preferred Qualifications:
Proven track record of meeting or exceeding sales targets and revenue goals.
Strong leadership and team management skills.
Excellent communication, negotiation, and presentation skills.
Ability to work collaboratively across departments and with external partners.
Proficiency in digital marketing and advertising platforms.
Strong analytical skills and ability to generate accurate forecasts and reports.
Ability to travel as needed for client meetings and industry events.
Come join the Cox family of businesses and make your mark today!
Benefits
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